AI Insights · Timothy · April 2025
Hasbro Games Performance on Unified Platform in Kenya, Q1 2025
Explore the Q1 2025 performance of top Hasbro games in Kenya, highlighting key trends in downloads, revenue, and active users.
During the first quarter of 2025, Hasbro's top games displayed varied performance trends on the unified platform in Kenya. The data, sourced from Sensor Tower, provides insights into weekly downloads, revenue, and active user metrics.
MONOPOLY GO! by Scopely, Inc. saw consistent weekly revenue, peaking at around $920 in early January before declining to approximately $465 by the end of March. Weekly downloads fluctuated, starting at 1.3K and reaching a high of 1.7K, while weekly active users began at 9.5K and ended at 8.4K.
Scrabble® GO - New Word Game also from Scopely, Inc. experienced a decline in weekly downloads from 3.4K in January to 1.5K by March. Revenue remained relatively stable, with a slight peak at $129 at the quarter's end. Active users saw a decrease from 14.5K to 5.1K.
MONOPOLY: The Board Game by Marmalade Game Studio had minimal activity, with revenue slightly increasing to $45 by late March. However, downloads were nearly nonexistent, and active users dropped from 8 to 2.
Power Rangers: Legacy Wars from nWay Inc. showed modest revenue, peaking at $25 mid-quarter. Weekly downloads decreased steadily from 2.1K to 249. Active users experienced a decline from 2.7K to 947.
Transformers: Earth Wars by Yodo1 Games maintained a low level of activity, with revenue fluctuating around $6. Downloads remained minimal, and active users hovered around 10.
These insights highlight the varied engagement levels of Hasbro's games in Kenya, with more detailed analytics available through Sensor Tower.